CGI CONCEPTS

I collaborated with Luza Studios in Sweden to art direct and conceptualize a series of CGI animations that blur the lines between the physical and digital worlds. Through a meticulous creative process, we crafted hyper-realistic visuals that seamlessly integrate real-world elements with cutting-edge digital artistry, pushing the boundaries of visual storytelling and immersive design.

In this piece, we flipped perspectives - shifting the point of view to that of a mobile device looking at us. Everyday digital interactions, from texting and social media to alarm clocks, take centre stage, offering a unique and thought-provoking exploration of our relationship with technology.